<?xml version="1.0" encoding="UTF-8"?>
<!-- generator="wordpress/2.3.3" -->
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	>

<channel>
	<title>Dane Lyons</title>
	<link>http://danelyons.com</link>
	<description>Just another WordPress weblog</description>
	<pubDate>Tue, 25 Mar 2008 06:35:14 +0000</pubDate>
	<generator>http://wordpress.org/?v=2.3.3</generator>
	<language>en</language>
			<item>
		<title>Optimizing Your Landing Pages</title>
		<link>http://danelyons.com/13/optimizing-your-landing-pages/</link>
		<comments>http://danelyons.com/13/optimizing-your-landing-pages/#comments</comments>
		<pubDate>Thu, 14 Feb 2008 06:22:43 +0000</pubDate>
		<dc:creator>Dane</dc:creator>
		
		<category><![CDATA[Testing]]></category>

		<guid isPermaLink="false">http://danelyons.com/13/optimizing-your-landing-pages/</guid>
		<description><![CDATA[Fine tuning your landing pages has never been easier thanks to Google&#8217;s Website Optimizer. In 30 minutes you can read through the guide, add a bit of code to your site and start some basic multivariate testing. This is certainly better than trusting in your ability to nail the perfect landing page on the first [...]]]></description>
		<wfw:commentRss>http://danelyons.com/13/optimizing-your-landing-pages/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Hand Crafting Your Navigation</title>
		<link>http://danelyons.com/10/hand-crafting-your-navigation/</link>
		<comments>http://danelyons.com/10/hand-crafting-your-navigation/#comments</comments>
		<pubDate>Wed, 13 Feb 2008 06:06:01 +0000</pubDate>
		<dc:creator>Dane</dc:creator>
		
		<category><![CDATA[IA]]></category>

		<guid isPermaLink="false">http://danelyons.com/10/hand-crafting-your-navigation/</guid>
		<description><![CDATA[Like most everyone else I started building websites 100% static. After all, it is only natural to learn HTML before PHP and CSS. Soon after, I ran into some real problems with my information architecture. I had 20 static files (1 per page) and I had to make a change to the navigation so that [...]]]></description>
		<wfw:commentRss>http://danelyons.com/10/hand-crafting-your-navigation/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Keyword Research is Overrated</title>
		<link>http://danelyons.com/7/keyword-research-is-overrated/</link>
		<comments>http://danelyons.com/7/keyword-research-is-overrated/#comments</comments>
		<pubDate>Wed, 13 Feb 2008 01:19:40 +0000</pubDate>
		<dc:creator>Dane</dc:creator>
		
		<category><![CDATA[Semantics]]></category>

		<guid isPermaLink="false">http://danelyons.com/7/keyword-research-is-overrated/</guid>
		<description><![CDATA[Almost every SEO will tell you keyword research is a key preliminary task when developing content.  I have to say I am a minimalist when it comes to kw research. Before you ask, no I don’t shoot from the hip. Over the last 2-3 years I’ve gradually replaced approximately 80-90% of my kw research [...]]]></description>
		<wfw:commentRss>http://danelyons.com/7/keyword-research-is-overrated/feed/</wfw:commentRss>
		</item>
	</channel>
</rss>
